Mission, College of Business Administration :: COBA :: Academics :: PMU, Prince Mohammad Bin Fahd University
“The College of Business Administration at Prince Mohammad Bin Fahd University promotes high-quality education and knowledge development by fostering an engaged learning environment that encourages students and faculty to pursue professional excellence. The College achieves distinction in meeting the workforce and information needs of our stakeholders by ensuring quality teaching, impactful research, and engagement with the community.” Consistent with the overall mission of Prince Mohammad Bin Fahd University, the mission of the College of Business Administration is to elevate its status to a recognized international center of business education and scholarship, committed to preparing future leaders who will excel in today’s dynamic global business environment in the Kingdom of Saudi Arabia and beyond. COBA develops educational programs with impact, fosters alliances between students and faculty, provides outreach to the community, and makes research discoveries of lasting consequences.

PMU’s commitment to its stakeholders empowers the College of Business Administration to create maximum value by delivering scholarly education, learning, and service in the following ways:

Through the scholarship of learning we create an environment in which students acquire knowledge and develop skills to be effective leaders in their respective professions and communities.

Through the scholarship of discovery we develop, integrate, and apply new ideas by employing traditional and innovative research approaches that transcend conventional boundaries.

Through the scholarship of service our faculty and students share their knowledge and skills to the benefit of partner organizations, our alumni, our community, and other stakeholders worldwide.